Van Loon Group consists of four ambitious meat processing companies: Van Loon Meat, Brandenburg, Sleegers and Meat Friends.
Van Loon Group’s outlook can be summarised as: 'There’s always room for improvement'. Better cooperation throughout the chain. More efficient and durable production. Ongoing concept and product innovation. For us, this is the only way to continuously offer consumers and customers the very best. And that's our main focus.

Our DNA

100% customer focus

100% customer focus

Everything for our customers. That was our approach in 1971 and it still describes our way of working today. This requires leniency and accuracy from Van Loon Group. Our business processes are fully geared towards offering the best possible customer service. For our employees, focusing on customers is second nature. Van Loon Group has a great deal of knowledge regarding the industry and the supply chain. We are happy to share this know-how with our customers. Van Loon Group is, therefore, strong in innovation. We are continuously developing new concepts and products from which our customers may benefit.

Sustainable business

Sustainable business

A sustainable approach and successful business go well together. SCSR is anchored in our business operations. For each pillar (Consumer and Health, Chain Management and Animal Welfare, Employee Health and Safety and Sustainable Manufacturing) we are constantly looking for ways of performing even better.

Keep it simple

Keep it simple

Don’t make things complicated when you might be able to find an easier solution. A no-nonsense mentality. Thinking in ‘solutions’ instead of ‘problems’. A ‘can do’ approach. This is Van Loon Group in a nutshell.

The power of a family business

The power of a family business

In 1971, Jos van Loon, father of Erik and Roland, became an independent meat supplier serving local restaurants in and around Eindhoven. A smart decision, as the company grew steadily and its clientele grew along with them. In 1987, Erik joined the family business, followed by brother Roland in 1993. This provided a solid foundation for the current Van Loon Group family business. The work ethic, long-term vision and ‘always room for improvement’ mentality can be felt everywhere today: these elements are part of the company’s DNA. Employee involvement and pride are, therefore, considerable.

Our mission

Van Loon Group aims to be a constructive, sustainable, healthy and agile company with satisfied customers and involved employees. This requires continuous improvement, which is something and we invest in. Day in, day out. Across all areas. And with respect for humans, animals and environment.

Concepts & products

The range of concepts and products that Van Loon Group can offer its customers is enormous and keeps expanding thanks to the growth of the organization. From pulled meat to fresh meat and meat preparations. From BBQ specialties and gourmet meat products to culinary delights. Click here for more information.
Van Loon Group strives to be a learning organization. A company at which employees can develop and be prepared for their tasks. For this reason, we started the Van Loon Campus in 2014.

Quality and safety are crucial at our company. It is, therefore, important that employees have ample product knowledge and also know exactly how our machines work. Courses and training at the Van Loon Campus are specifically aimed at this. Our employees must be able to work safely and pleasantly. We want them to feel responsible for their own work and feel free to introduce innovations and improvements. The Van Loon Campus also provides employees with a variety of training courses and training programs allowing them to develop within Van Loon Group.