Van Loon Group creates FiberFort™, an innovative and unique raw material for producing fully-fledged chicken alternatives

New generation of meat substitutes to be marketed under No Meat Today Company

Van Loon Group is introducing a new company, focused exclusively on the production of meat substitutes: No Meat Today Company. A new factory has been opened in Almere, specially equipped for the development and production of a wide range of non-meat products. In addition to producing the innovative FiberFort™, the existing brand ‘The Blue Butcher’ will be transferred to No Meat Today Company.